SARAH TELCS
Graphic Designer
Sarahtelcs@gmail.com
Instagram
Working with visual identity, branding, and visual communication across print and digital platforms. The work balances aesthetics, structure, and storytelling — always with people and context at the core.
Driven by curiosity and craft, with a strong emphasis on collaboration, process, and detail. Motivated by projects where design creates clarity, community, and real value for people and society.
CV
ALLIANCE FOR ET TRYGGERE NATTELIV CONCEPT
ALLIANCE FOR ET TRYGGERE NATTELIV
CONCEPT AND CAMPAGNE
Clear rules and shared understanding
No grey areas when it comes to consent
Nightlife users and Generation Z
Design and idea: Rasmus Bessermann og Sarah TelcsSUMMARY
This project was developed for Alliance for a Safer Nightlife and is rooted in the need for clearer communication around consent. The campaign focuses on making boundaries visible and understandable in social situations where they are often experienced as unclear. Through a clear and confrontational visual language, the project translates both verbal and non-verbal signals into graphic expressions.
The campaign is designed to function across urban spaces, posters, and social media formats, aiming to spark reflection, conversation, and increased awareness of consent in nightlife settings.
OVERVIEW
The rebranding of DBU Pigeraketten was necessary as the old visual identity was outdated and did not meet DBU’s visual identity requirements, even though it is a subbrand. In close collaboration with DBU, we developed a new visual identity tailored to the target audience of girls aged 5-9 years, as well as their parents.
BRIEF
The task was to create a new visual identity that aligns with DBU’s standards for subbrands while appealing to young girls and their parents. Pigeraketten is a nationwide initiative where football clubs host fun football days for girls, with the goal of encouraging them to join the clubs after an unforgettable experience.
OUTCOME
The new visual identity incorporates a playful color palette (without being ’too girly’) and a required planetary theme, fulfilling DBU’s criteria for a subbrand. The design is aimed at engaging the target group and creating a welcoming and fun atmosphere for both the girls and their parents.